Back-to-back shows in Nashville and Lyon put Boom AiPMS in front of the industry and Boom on the VRWS stage. Next stop: SCALE Fest Barcelona.
NASHVILLE, Tenn. and LYON, France, October 2026: A record number of new partners have joined Boom after back-to-back appearances at VRMA International 2026 in Nashville and the Vacation Rental World Summit (VRWS) 2026 in Lyon. It is the strongest result Boom has seen from any event season, and the team now heads to SCALE Fest in Barcelona.
VRMA Nashville: a showcase of the AiPMS
At VRMA, held October 4 to 6 at Music City Center, Boom’s Stand 947 was a showcase of what Boom AiPMS delivers today. Property managers watched it run real operations live: guest conversations, operations and revenue in one platform, ready from day one with hospitality playbooks, policies, workflows and automations built in. The team met existing partners and clients, and welcomed a wave of new ones.
VRWS Lyon: Boom hits the stage
A week later at VRWS, held October 8 to 9 at the Centre de Congrès de Lyon, Boom was hitting the stage with a solo session on each day.
- “The Leap”, Moran Goldboim, Chief AI Officer: why property management companies should stop bolting AI onto the old way of working and rebuild around it.
- “The New Art of Hosting at Scale”, Sab Mulligan, Hospitality AI Strategist: AI in action through real guest stories.
Off stage, the Boom stand hosted partners and clients over wine and canapés on both days, adding to the record intake that began in Nashville.
“The numbers speak for themselves: more property managers joined Boom after VRMA and VRWS than after any shows before,” said Shahar Goldboim, Founder and CEO of Boom. “In Nashville, our stand showed what our award-winning AiPMS already delivers, our team showcased the power of Agentic AI in hospitality tech beautifully. In Lyon, we didn’t just want a stand, we wanted the stage, and Moran and Sab showed the room what AI-first hospitality looks like. We want to inspire property managers to manage their business, not their software. More of them are choosing Boom to do exactly that, and we’re not slowing down. Next stop, Barcelona.”
Next stop: SCALE Fest Barcelona
Boom heads to SCALE Fest Barcelona on October 24 to 25 at the World Trade Center Barcelona as a Headline Sponsor, at Booth 2, with three Boom voices on the programme:
- Anfisa Makedon, Head of Onboarding, takes the main stage with “Dear Future Me: Did We Get AI Right?”
- Shahar Goldboim, Founder and CEO, joins a panel of industry leaders.
- Sab Mulligan, Hospitality AI Strategist, joins “The Concierge Conversation” in the Auditorium, alongside Danica Smith of MorningStar GX, Pablo Ramiro of Homenfun and Wouter of Abode Worldwide.
Property managers can book an AiPMS walkthrough at boomnow.com.
About Boom
Boom is an award-winning hospitality technology company building the intelligent infrastructure powering hospitality across STR, vacation rentals and hotels. Boom AiPMS, its AI-powered property management system, helps property managers operate smarter, scale faster and deliver exceptional hospitality, ready to run from day one. In October 2025, Boom raised $12.7 million in Series A funding, led by Avenue Growth Partners. The power of tech. The art of hospitality. Learn more at boomnow.com.