Shahar Goldboim
May 30, 2025
I get it. AI is everywhere right now — in your inbox, in every social media post, on every conference stage. It’s starting to sound like white noise. For some, AI fatigue is setting in.
But let’s be clear: the ones who feel most overwhelmed by AI… are usually the ones not using it yet.
For property managers stretched thin, AI can feel like just one more thing to figure out. And when your days are already packed with back-to-back check-ins, endless team coordination, and unpredictable maintenance hiccups, it's easy to push “learning a new tool” to the bottom of the to-do list.
But the time investment now will save you so much more in the future.
AI is a lifeline for lean teams and a buffer against burnout. The very fatigue and chaos that many managers face — last-minute scheduling changes, repetitive admin, escalating guest expectations — are exactly the problems AI tools like Boom were built to solve.
It’s about time we said goodbye to Tech Tetris. Right now, many operators are piecing together dozens of tools across operations, pricing, maintenance, and guest messaging — creating complex workflows that can overwhelm you at any point and hide the gaps that could bring it all crashing down. So I understand why many managers are hesitant to say yes to a new tool. What’s needed isn’t more tools, but smarter, integrated systems that make the whole machine hum.
So, to the AI doubters: you don’t need to overhaul everything overnight. Just play around with AI and you’ll find where it fits into your processes.
AI can:
- Answer guest questions instantly, 24/7 — in any language
- Balance workloads and create schedules that make staff happy
- Flag maintenance issues before they become disasters
- Do your reporting for you — in seconds
- Automate price changes based on demand (no spreadsheets required)
Most importantly, it gives time back to your people, which keeps teams motivated, calm, and ready to deliver five-star experiences.
Instead of worrying that AI will take away jobs or overwhelm your staff, imagine this: What if AI gave your team back their evenings? What if guest inquiries were already handled and stays booked when you woke up? What if your biggest midday decision was where to take your lunch break — not rushing together reports to convince owners to keep their properties with you.
The businesses that embrace AI now won’t just work smarter. They’ll live better — and so will their teams.
